Accounting Firms Forecasting GAAP Strategic Planning 
BlueLight
MAY 1, 2020
The CFO is focused on company-level strategic planning and building a relationship with investors. The CEO outsources accounting to a third-party accounting firm and may conduct simple FP&A. FP&A is responsible for strategic planning, decision support, and financial modeling.
BlueLight
JULY 30, 2020
Post Series B, it becomes a full-time job to support strategic planning. Building strategic goals with the CEO and Board of Directors, then making sure the functional organizations get the information they need to execute on the strategy.” Example accounting firms include Attivo Partners and Keating Consulting.
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