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Transcript: Lisa Shalett, CIO Morgan Stanley

Barry Ritholtz

And, and I know it sounds a little bit like an advertisement, but I really believe that, Barry Ritholtz : Well the the next question, the obvious question is, who are the clients? 00:31:40 [Speaker Changed] So there’s the emotions and then there’s the math, right? We have that, those options as well. Are they institutions?

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Transcript: Richard Bernstein, CEO / CIO of RBA

The Big Picture

Obviously math, there’s a ton of symbolic logic wherever you look, that classic syllogism, right? Alright, Barry Ritholtz : So you end up at what could be my favorite advertisement, which was the EF Hutton ads. I find, you know, I was always in high school, my favorite math was, was geometry because everything was a puzzle to me.

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Transcript: Jonathan Clements

Barry Ritholtz

I even went on advertising calls with the advertising director. But the numbers you can’t argue with, I mean, we all know that the brutal math of investing before costs investors collectively will earn the market return after costs. It was so much fun and I learned so much. Where, where did you grow up?

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Transcript: Karin Risi, Vanguard’s Chief of Strategy & Product

Barry Ritholtz

Jack Bogle certainly was out in the industry and vocal, but at the firm level, you’re right, we didn’t do a lot of advertising. 00:16:36 [Speaker Changed] Yeah, I’m, I’m not gonna check your math on that, but I’ll, I’ll buy Eric saying your, your estimate there on what we’ve saved investors over time.

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Transcript: Michael Lewis on ‘Who is Government’

Barry Ritholtz

He didn’t advertise himself. He, like, he stopped doing math and science when he was like seven years old. But that over a, a couple of decades, he took the place from being kind of mediocre to having the highest customer satisfaction of any institution in America, private or public, that includes Costco, Walmart, FedEx.

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Pinterest Buys Math Camp To Work On Discovery

PYMNTS

Math Camp, the company that created location-based app Highlight and photo sharing app Shorts, is being acquired by Pinterest. The cofounder of Math Camp, as well as most of the staff, will be coming along to Pinterest once the deal is complete. Math Camp raised $5.5 million in venture funding during its five-year life.

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Holding Onto Your Marketing Budget in a Downturn

CFO News Room

The Mobile Marketing Association (MMA) has demonstrated the tight correlation between advertising spend and economic indicators like GDP growth by looking at historical data. Make sure you have the right math and language to explain results driven by direct and indirect marketing spend. Build a tight relationship with your CEO and CFO.

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