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Holding Onto Your Marketing Budget in a Downturn

CFO News Room

But more importantly, marketers know from experience that when the economy turns, their budget is an easy target. During the pandemic, we saw numerous productive marketing advances, many of which were long overdue — from more agile budget allocation to accelerated digital transformation connecting marketing and e-commerce.

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How much will GST impact Budget math?

CFO News

High GST boosts government revenue, aiding fiscal health, infrastructure, and social programs, enhancing economic stability and investor confidence.

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Divestment shortfall: Centre has math ready

CFO News

In the February budget, the central government marked down the disinvestment target to ₹50,000 crore from ₹65,000 crore budgeted initially. It has managed to raise ₹31,107 crore so far.

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How Can a CFO Impact Your Customer Acquisition Cost and Lifetime Value?

CFO Simplified

It’s about information—and a CFO lives and breathes the data that’s involved in running your company. So, let’s talk about how a CFO can impact your customer acquisition cost and the lifetime value of that customer. How Can a CFO Impact Your CAC and LTV? appeared first on CFO Simplified.

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When is it Time for a Small Business CFO?

Michigan CFO

When you’re running a small business, CFO services probably seem out of reach. You can improve your financial position for your small business with a CFO that fits your budget. Virtual and fractional CFO services for a small businesses put sound financial management in your hands. What Does a CFO Do in a Small Business?

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James Owen, Global Chief Financial Officer, Profiles Division, Kantar

Generation CFO

Successful businesses need a culture of making it happen, says James Owen, Kantar’s Profiles division Global CFO. I can’t stand little empires, people holding money back and playing a negotiation game with budgets,” he explains. Total transparency. “I Diversity is key. Another thing that helps ensure smarter decisions is diversity. .

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Beyond the numbers: What teaching shortages look like in practice

CFO News Room

One seventh-grade math teacher at the school livestreams to the three other schools daily and travels to those schools for in-person instruction once a week. and Edgenuity Inc. Other schools are trying to fill teacher vacancies by experimenting with four-day school weeks.

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