Why Financial Forecasting Is More Important Than Your Annual Budget
Centage
DECEMBER 1, 2021
Once upon a time, businesses were satisfied with creating an annual budget. You used your budget as a measuring stick to gauge performance against assumptions made months ago. You celebrated if you were on target; and if you were off the mark, you brainstormed ways to make up the difference. If your board asked you to run new numbers based on fresh assumptions, it took you days or weeks to create a new set of reports.
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