Fri.Aug 13, 2021

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Adidas Kicks Out Reebok

Corporate Finance

In 2006, Adidas purchased Reebok for about $3.8 billion. The goal was to increase the company's presence in the sneaker market to better compete with Nike. In the past several years, Adidas' sales have grown, while Reebok's sales have been poor. As a result, Adidas has agreed to sell Reebok to Authentic Brands Group for about $2.5 billion, abandoning its investment in Reebok.

Sales 100
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Behold the Emergence of CFO 4.0

Jedox Finance

No role in the company has undergone a bigger development than the role of the CFO. From bean counter to business partner, the same development has flowed through the finance function: from cost center to profit driver. These are at least the developments that external stakeholders are demanding from Finance and the CFO. However, the global pandemic has revealed that we are not there yet.

CFO 89
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Commercial revenue planning: Allocate investments to influence outcomes

Anaplan

Whatever the business conditions, the show must go on for your revenue plan. Quickly allocating your investments protects your plan and your revenue.

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Adidas Kicks Out Reebok

Essentials of Corporate Finance

In 2006, Adidas purchased Reebok for about $3.8 billion. The goal was to increase the company's presence in the sneaker market to better compete with Nike. In the past several years, Adidas' sales have grown, while Reebok's sales have been poor. As a result, Adidas has agreed to sell Reebok to Authentic Brands Group for about $2.5 billion, abandoning its investment in Reebok.

Sales 40
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How to Build the Ideal HR Team

HR doesn’t exist in a vacuum. This work impacts everyone: from the C-Suite to your newest hire. It also drives results. Learn how to make it all happen in Paycor’s latest guide.