For Improving Financials, Putting Big Data Into Context Is Key
PYMNTS
MAY 11, 2018
But the aggregation of troves of data points is a monumental task – let alone sorting, analyzing and making sense of that information. The issue, said Alexander Rinke, co-founder and CEO of Big Data company Celonis , is that oftentimes, businesses approach the analytics process by relying on static data points.
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