Accounting Firms Forecasting GAAP Startups 
BlueLight
MAY 1, 2020
Early-stage startup: Focused on finding product market fit, limited financial information to work with. The CEO outsources accounting to a third-party accounting firm and may conduct simple FP&A. Medium size company: CFO has a Controller as a direct report to handle the day-to-day financial operations and reporting.
BlueLight
JULY 30, 2020
Forward In the current economic crisis, business leaders from early-stage startups to large multinational corporations have had to make difficult decisions. The companies represented include venture backed startups, mid-sized businesses, and large multinationals. In the startup world, unit economics is the new product market fit.
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