Remove Analyzing Data Remove Benchmarking Remove Communication Remove Prioritization
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3 Marketing Tools to Adopt to Become Better Finance Business Partners

Fpanda Club

To perform these functions marketing, as a discipline, possesses a wide range of tools and techniques that can be used to analyze data, verify hypotheses and communicate information. Key questions to ask and the example of SWOT analysis are represented in the illustrations below.

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What is Financial Planning and Analysis (FP&A)?

Spreadym

By forecasting revenues and expenses, and creating budgets, organizations can prioritize investments, set realistic targets, and optimize resource allocation across departments or business units. FP&A reports and presentations communicate the organization's financial performance, growth strategies, and value creation initiatives.