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Apple’s Long Strange Trip to A $2T Valuation

PYMNTS

Subsequent releases of the iPad (2010), Apple Pay (2014) and the Apple Watch (2015) stimulated a lot of consumer and investment interest in tablets, mobile payments and wearables, respectively. Gates also offered Apple free access to Microsoft Office, which at the time was the primary software system that computer users demanded.

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Transcript: Howard Lindzon

Barry Ritholtz

RITHOLTZ: In fact, there was a period of time where it looked like Microsoft Office wasn’t going to be made available. The antitrust case against Microsoft is the only thing that kept Apple alive. But anyway, it was a beautifully constructed stress ball called the Grip. So in 1999, I invested in this.