Remove Advertising Remove Budgeting Remove Math Remove Prioritization
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Holding Onto Your Marketing Budget in a Downturn

CFO News Room

The Mobile Marketing Association (MMA) has demonstrated the tight correlation between advertising spend and economic indicators like GDP growth by looking at historical data. But more importantly, marketers know from experience that when the economy turns, their budget is an easy target. Embrace speed and agility.

Budgeting 130
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Resetting Work/Life Balance By Getting Paid For Expertise

CFO News Room

” And so, a lot of it would be age-based, and so I would essentially say I can do a topic for people who are early-career, and I can talk about budgeting and debt reduction. Mid-career, I might talk in a group presentation about just the investments and kind of initial planning conversations.

Education 130