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B2B Is Slowly Getting More Personal — Thanks In Part To Millennials

PYMNTS

Thanks to better data analysis — including via machine learning and artificial intelligence, among other emerging technologies — personalization is becoming a bigger part of the overall consumer experience. B2B eCommerce to reach $9 trillion this year — more than twice that of B2C eCommerce — that reputation may need a facelift.

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Millennials Make Big Push For B2B Personalization

PYMNTS

Thanks to better data analysis — including via machine learning and artificial intelligence, among other emerging technologies — personalization is becoming a bigger part of the overall consumer experience. B2B eCommerce to reach $9 trillion this year — more than twice that of B2C eCommerce — that reputation may need a facelift.

B2B 53
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Billing Takes On A New Look, Thanks To Digital Payments

PYMNTS

Now, with Gotransverse, he intends to bring that expertise to other areas, including B2B and B2C transactions — and do so in ways that marry the increasing consumer demands for seamless payments with the advantages that data (some of it real time) can bring to recurring billing. It means selling on an international basis,” he said.

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