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Measure Your Way to Startup Success with KPIs - By JP Puchulu

Boston Startup CFO

Don't be fooled, though - just because you can measure something doesn't mean it's essential to your success. You need to carefully select the KPIs that are most important to achieving your goals and keep the number of KPIs small, so everyone's attention stays focused. Are we meeting our goals? Are our customers satisfied?

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Transcript: Marta Norton

Barry Ritholtz

So there are a number of us heading in out of college into the BLS. I think a lot of people think of Morningstar, and rightly so for the star ratings, which are performance measurements. NORTON: Concentrated portfolios or willing to stick our necks out and look different than a benchmark. RITHOLTZ: — differences.