Remove tag attrition
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SmarterHQ Provides Consumer Insight

PYMNTS

The company places SmarterHQ’s tag on its website, which then captures consumer browsing data — actions, purchases, product views, abandonment, etc. “A good example is, if you’re a runner and you’ve shopped on FinishLine.com, the next time you visit, you may see a promotion for a new running shoe offering.”.

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Amazon Prompts USPS To Monetize The Mailbox

PYMNTS

The fees it charges for mailbox access would have to be worth more than any customer attrition, and that outcome is far from certain. That Elf on the Shelf may be even more of a tough pill to swallow, at least in terms of price tag (and also ‘cause they are kinda creepy). Thus, the choice for the USPS may be a sticky one.