SmarterHQ Provides Consumer Insight
PYMNTS
FEBRUARY 21, 2017
The company places SmarterHQ’s tag on its website, which then captures consumer browsing data — actions, purchases, product views, abandonment, etc. “A good example is, if you’re a runner and you’ve shopped on FinishLine.com, the next time you visit, you may see a promotion for a new running shoe offering.”.
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