Remove tag d2c
article thumbnail

How Manufacturers Become Direct-To-Consumer Sellers Through Marketplaces

PYMNTS

That is, a manufacturer might have a cost of goods sold of $16 and sell it to a brand for $20, which, in turn, might sell it for that $100 price tag. “In A brand might sell a given product for $100, according to Italic CEO Jeremy Cai, but a manufacturer may only get a small fraction of that amount.