bareMinerals’ Back-To-Basics Retail Secret
PYMNTS
JUNE 13, 2017
Before bareMinerals was a household name in cosmetics – its parent, Bare Escentuals , was a smallish bath and body retailer with an unusual product that had a small problem. The product was what has become the firm’s signature calling card – a line of cosmetics made from crushed minerals that had a powdered sugar like consistency.
40 
Let's personalize your content