Remove Budgeting Remove Cash Management Remove Marketing Remove Math
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How Can a CFO Impact Your Customer Acquisition Cost and Lifetime Value?

CFO Simplified

As a business owner, you need to understand what your total cost of marketing and sales is. This might include the amount you’re spending on: Digital marketing. Marketing salaries and bonuses (which depend on whether you’re marketing is outsourced or in-house). Let’s look at customer acquisition first.

CFO 97
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Balancing the RPA Value Equation: A CFO Perspective

Future CFO

He noted that because cost is a hurdle, it then becomes difficult to get the budget. Especially for senior management (who are) traditional ones; it is then difficult to sell the idea.”. The math is obvious. One delegate note that for the moment, the automation afford by the ERP system is sufficient.

CFO 52