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Is YouTube The Next Amazon? Google Hopes So

PYMNTS

Google is experimenting with new features to drive online shopping dollars to YouTube and is encouraging some creators there to tag and track any products used in their videos. Douyin — China’s version of TikTok — cashed in on influencers selling everything from cosmetics to electronics.

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Today In Payments: New Funding Values Tink At $824 Million; Starbucks Shifts 45 Pct Of Stores Toward Drive-Thru, Order Ahead

PYMNTS

Instagram has officially launched shopping in Reels, a competitor to TikTok. The feature is expected to appeal to creators and brands, and will also allow users to add shopping tags to their posts. Instagram Users Can Now Shop From Reels. Reels are the short-form videos that now have their own tab in Instagram.