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Optimizing B2B Payments Decisions Via B2C Payments Data

PYMNTS

DECEMBER 19, 2016

The companies that have disrupted small businesses’ front office by developing technology at the point of sale have more opportunities than with just B2C transacting. Data at the point of sale has allowed Square Capital to take off, mitigating loan risk by incorporating transaction information in its assessment of borrowers.

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B2C B2B Strategic Planning Sales 40
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Transcript: Joanne Bradford

Barry Ritholtz

MAY 7, 2024

So I went to Yahoo and worked on their revenue and sales and marketing for a few years. Did you just get to the Sephora coupon code for the sale this week, Barry? The, the prompt loses them a sale. And I think eventually they’ll be a B2C company. And so we offer that plan for $2,500. You missed that one.

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