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Fidzup Brings Mobile Marketing Insights To Brick-And-Mortar Stores

PYMNTS

The Fidbox is like the physical equivalent of the HTML tag you can find on a website that helps eRetailers understand what shoppers are doing on their website,” said Magnan-Saurin. brands, like Ford, KFC and Timberland’s French locations, as well as major French brands, like Renault, Peugeot and Les Galeries Lafayette.

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BlueCats Kills A Dozen Birds With One Stone For Restaurateurs

PYMNTS

So that’s exactly what the company created, and it’s now in use by major quick-service and fast casual restaurant chains, including Panera, McDonald’s and KFC. Then, as guests are seated (or seat themselves), they’ll receive a Bluetooth tag to place on the table, which relays location data to the kitchen based on the zonal structure.