Remove Advertising Remove Communication Remove Numbers Remove Profit and Loss
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Performance Advertising Under the SEC’s Marketing Rule

CFO News Room

For investment advisers looking to attract prospective clients, advertising the performance of their investment strategies would be a logical way to market their services (at least if they had strong historical returns!). Two final prohibitions under the Marketing Rule include restrictions on the use of predecessor performance (e.g.,

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A Focus On Ad Fraud And Solutions

PYMNTS

Experts estimate that total fraud losses in 2018 totaled $3.9 It’s also one of the most prevalent, with advertisers expected to lose more than $5.8 It would be easy to blame bad actors, but ad fraud is also perpetrated by dishonest publishers using false clicks and stacked ads to take advantage of advertisers. Types of Ad Fraud.

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3 FP&A Practices That Will Transform Your Finance Team

The Finance Weekly

Traditionally, the FP&A process entails creating a budget, cash flow, profit and loss statement, and balance sheet, then using them to forecast future performance. The numbers are then woven into the story they intend to portray. Modern finance now functions as an extension of the teams with which it collaborates.

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The Sharing Economy come home: The IPO of Airbnb!

Musings on Markets

Acquisitions : As the number of hosts and guests on Airbnb have climbed over the years, the company has invested in building a more robust platform for its rentals. While some of that money has been spent on internal improvements, much of it has been spent acquiring more than two dozen companies, most of them small, technology businesses.

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Invisible, yet Invaluable: Valuing Intangibles in the Birkenstock IPO!

Musings on Markets

With each decade, you can see the effect of regional and sector performance in the previous decade; the 1990 list is dominated by Japanese stocks, reflecting the rise of Japanese equities in the 1980s, and the 2000 list by technology and communication companies, benefiting from the dot-com boom.

Valuation 104
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2022 Best-Of Highlights From The Nerd’s Eye View Blog

CFO News Room

As 2022 comes to a close, I am once again so thankful to all of you, the ever-growing number of readers who continue to regularly visit this Nerd’s Eye View Blog (and share the content with your friends and colleagues, which we greatly appreciate!). Many advisors are accustomed to using verbal communication with clients (e.g.,

Planning 130
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Transcript: Tom Rampulla

Barry Ritholtz

RAMPULLA: I went to Drexel part time while I was at Vanguard, did that commute down to Philadelphia from the suburbs, you know, three times a week for a number of years. We didn’t do advertising. Actually, Jack Bogle wouldn’t let us say the word seller, product or advertising. I was employee number one in London.