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Scaling A Digital Marketing Agency: A CFO's Guide to Success

Adam Kae

As a Chief Financial Officer (AKA ChiefFUNancial Officer) for digital marketing agencies, CFOAdam plays a vital role in ensuring the financial health and growth of your organization. Capital Investment and Financing Options Scaling a digital marketing agency sometimes requires capital investments.

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FP&A best practices for 2024

Centage

Stronger interdepartmental communication and collaboration is a good benchmark to set as a best practice for this year. Here are some more key practices that leverage technology to enhance collaboration, streamline accurate forecasting and reporting, and unlock more time for high-value strategic analysis.

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3 Ways to Use Power BI To Make the Most Of Nonprofit Data

Collectiv

Data analysis is a treasure trove for non-profits. Solid processes around nonprofit data give you critical information to highlight unique aspects of your organization, boost morale, increase credibility, enhance transparency, and build community awareness to support your mission.

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Why Financial Forecasting Is More Important Than Your Annual Budget

Centage

They’re focused less on benchmarking current performance to the predicted budget and instead want to leverage real-time data to understand what the future looks like. At the same time, the economy and the workplace continue to evolve, making data-based decision-making more critical than ever. Watch Demo.

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Financial Metric Madness: How SMBs Can Set Meaningful KPIs for Their Business as Part of Their Financial Reporting and Analysis Process

Centage

It offers a critical benchmark for comparison enabling stakeholders to see progress or areas of weakness within a given timeframe. Or perhaps analyzing the results of a marketing effort by evaluating the cost per lead is a valuable metric. KPIs enable you to track the most important metrics for your organization. Don’t overshoot.

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Preparing Your Finance Organization for the New Era of AI

CFO Leadership

While finance organizations are increasingly turning to AI to enhance their operations and streamline processes, leveraging AI capabilities to improve decision-making is in the early stages. Scenario analysis may also leverage AI to model various scenarios to better understand potential consequences of different decisions and market changes.

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PodChats for FutureCFO: Bridging the confidence gap in financial data

Future CFO

“Just as important is the ability to respond to volatile market challenges,” he added. The report noted concerns by respondents to the survey, including the inability to effectively collaborate (27%) which could lead to data inaccuracies (24%). COVID-19 accelerates finance transformation. Alleviating concerns.