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Holding Onto Your Marketing Budget in a Downturn

CFO News Room

But more importantly, marketers know from experience that when the economy turns, their budget is an easy target. During the pandemic, we saw numerous productive marketing advances, many of which were long overdue — from more agile budget allocation to accelerated digital transformation connecting marketing and e-commerce.

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Guide to Creating a Stress-Free Budget for Your Business

Spreadym

A stress-free budget is a financial plan that is designed and managed in a way that minimizes anxiety, worry, and tension associated with managing money and expenses. Key characteristics of a stress-free budget include: Simplicity: A stress-free budget is simple and easy to understand.

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What is the difference between planning, budgeting and forecasting for a business?

Spreadym

Planning, budgeting and forecasting for a business are three distinct financial management tools used in business, each serving a different purpose. Key differences between planning, budgeting and forecasting for a business Here are key difference between planning, budgeting and forecasting for a business.

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Financial Literacy for Parents

CFO News Room

If you’re looking for pointed advice on how to raise a family on a budget, “The SavingsAngel,” hosted by Josh Elledge, is for you. Recent topics include ways to save money at the gas pump, what to look for when buying a home, and how to homeschool on a budget. The SavingsAngel’ (Podcast) . Resources for Teaching Children.

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Asia Pacific consumers to up spending on discretionary items

Future CFO

Anticipated spend shifts As the economic ripple effects of the pandemic subside in 2024, Asia Pacific consumers should be able to allocate a larger share of their wallets to discretionary spend such as travel and entertainment, MEI observed.

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How SMBs Prepare For A New Era Of Employee Expenses

PYMNTS

"Business expenses are estimated to have dropped by more than 50 percent in the initial phase of the pandemic," he recently told PYMNTS, "but we are seeing a noticeable pickup in spending volumes as businesses adapt to the 'new normal' and business entertainment returns in smaller group formats.".

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Where Is Tech Going in 2023?

CFO News Room

While boards may be preoccupied with flattening or reduced investment in IT budgets, they need to keep energies focused on the risks and opportunities in this big shifts. Doing this requires the board to prioritize budget for upgrading IT foundations that enable speed, security, resiliency, and reusability.

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