The Latest Analog To Digital Battleground: Store Shelves
PYMNTS
JANUARY 9, 2020
Curbing The Consumer’s Addiction To Shelf-Side Sales . The habit is so tightly ingrained in American consumers that they walk in and start scanning those red sales tags before they are even consciously looking for the items they are there to buy. So, how and where are retailers in the U.S. is the shelf-side promotion.
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