How Five Retailers Are Catering To Smartphone Shoppers
PYMNTS
DECEMBER 12, 2018
Consumers are tethered to their smartphones, and their affinity for connected devices extends into commerce – they are using these tools when they go shopping, even as they peruse the aisles of their local brick-and-mortar stores. For shoppers who rely on smartphones, the “face” of the modern retailer is becoming its mobile website and app.
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