Remove Advertising Remove Math Remove Numbers
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Transcript: Lisa Shalett, CIO Morgan Stanley

Barry Ritholtz

Lisa Shallet, chief Investment Officer at Morgan Stanley has had a number of fascinating roles in Wall Street, which is kind of amusing considering she had no interest in working on Wall Street, and yet she was CEO and chairman at Sanford Bernstein. I was traveling and on an airplane all the time. So I took the plunge, I quit.

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Transcript: Richard Bernstein, CEO / CIO of RBA

The Big Picture

Obviously math, there’s a ton of symbolic logic wherever you look, that classic syllogism, right? Alright, Barry Ritholtz : So you end up at what could be my favorite advertisement, which was the EF Hutton ads. But the heart of the firm was still on the private client side for any number of strategic reasons. Absolutely.

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Transcript: Jonathan Clements

Barry Ritholtz

I even went on advertising calls with the advertising director. But the numbers you can’t argue with, I mean, we all know that the brutal math of investing before costs investors collectively will earn the market return after costs. And a, a number of things happened. It was so much fun and I learned so much.

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Transcript: Karin Risi, Vanguard’s Chief of Strategy & Product

Barry Ritholtz

Jack Bogle certainly was out in the industry and vocal, but at the firm level, you’re right, we didn’t do a lot of advertising. So I had oversight of our 420 plus the number’s probably even greater now, first mutual funds and increasingly ETFs. Karin Risi : No, I think that’s a fair characterization.

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Transcript: Michael Lewis on ‘Who is Government’

Barry Ritholtz

He didn’t advertise himself. 00:32:02 [Speaker Changed] First of all, that that chapter made me cry, number one. He, like, he stopped doing math and science when he was like seven years old. He somehow figured out the problem and no one knew who he was. You know, that. They are characters. And he’s a poet at heart.

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10 Friday AM Reads

Barry Ritholtz

Wall Street Journal ) • From Math Camp to Handcuffs: FTX’s Downfall Was an Arc of Brotherhood and Betrayal : Gary Wang and Sam Bankman-Fried are offering dueling accounts of the FTX fiasco and of who’s ultimately to blame. They have each other’s phone numbers. The stock market’s winners and losers will be different too.

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How Can a CFO Impact Your Customer Acquisition Cost and Lifetime Value?

CFO Simplified

Advertising. Now, you can do the math when you add all of this together, sit down and ask, “How many customers did we get this year?”. Divide the total amount of marketing and sales support dollars by the number of customers that you’ve received—this will tell you what your customer acquisition cost is.

CFO