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Pokémon’s New Retail Customer Acquisition Math

PYMNTS

The coming ascendence of augmented reality and virtual reality have long been article fodder for tech enthusiasts, gamers and retail watchers alike. The problem is that these applications work more naturally in some places than in others – and retail presents the clearest possible example of why.

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10 Friday AM Reads

Barry Ritholtz

Here’s your investing playbook. Wall Street Journal ) • From Math Camp to Handcuffs: FTX’s Downfall Was an Arc of Brotherhood and Betrayal : Gary Wang and Sam Bankman-Fried are offering dueling accounts of the FTX fiasco and of who’s ultimately to blame. The stock market’s winners and losers will be different too.

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Holding Onto Your Marketing Budget in a Downturn

CFO News Room

Make sure you have the right math and language to explain results driven by direct and indirect marketing spend. Leaders under economic pressure will likely prioritize short-term measures of growth, so there will be a bias toward marketing tactics with a clearer return on investment, such as search, social, and e-commerce.

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Lego Builds Stellar First Half As ‘Kidults’ Stay Home

PYMNTS

The company is on track to open around 120 new retail stores in 2020, 80 of those in China. During the first half, it opened 46 retail stores, 30 of those in China. While retail has been transformed during the past six months, we continue to see great opportunity for an omnichannel model,” Christiansen said. “We

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My New ETF: 100% of Upside + 0% of Downside

Barry Ritholtz

But just do the math: Would you prefer to give up 67 basis points (RWM’s dollar-weighted average fee is ~0.67%) or would you prefer to give up 30% of your gains PLUS pay an annual 0.79% fee for the TJUL ETF? The performance numbers reveal this is a terrible trade-off for the average retail investor. Chart after the jump ).

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Retail’s Industry Shifts Felt All Down The Supply Chain

PYMNTS

When you think of retail, you think of shoppers stepping into a storefront, or browsing products online — the B2C of commerce. But new data released from alternative SME finance player C2FO is lifting the veil on the B2B side of retail. What’s going on in the backdrop of retail is an underlying need for increased agility and speed.

Math 47
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Walmart Invests Heavily In eCommerce Back-To-School Experience

PYMNTS

The big-box giant has invested a lot of resources into the digital experience this year, hoping to compete with Amazon, and revealed new back-to-school shopping tools Thursday. Back-to-school season is about to put Walmart’s revamped online ordering system to the test.