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Lost Pet Posters Get An Upgrade For The Digital Age

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Still, that seems so old-fashioned in this digital age — at least according to Andrea Chavez, Founder of Pawscout , a company whose signature product is a Bluetooth-enabled tag that not only helps pet owners find their wayward pets, but gives them access to other digital and mobile services. Social Media Aspect.

Retail 77
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Verishop Adds More Social Features To Its eCommerce App

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Social commerce platform Verishop is adding new social features to its app, allowing all users to share content and interact with other shoppers and brands. According to the release, Verishop believes it has identified the most important social features for an eCommerce app.

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Pinterest Launches Augmented Reality Eyeshadow Try-On Tool

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Social media image-sharing platform Pinterest is introducing an augmented reality (AR) try-on tool to help users assess and compare eyeshadow. . The company is also expanding product tagging beta and will soon give creators the opportunity to develop shoppable Story Pins and tag products. 22) press release.

Retail 90
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PayPal Powers Instagram Checkout

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Instagram has launched a checkout feature designed to help the social media platform become a more attractive place for consumers to buy retail products, and to capture more sales via what is coming to be known as contextual commerce. Social Media Purchases. In other words, consumers are shopping contextually.

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Instagram Shopping Platform Will Open To Wider Array Of Businesses

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The move is part of a larger effort in social commerce to close the “ conversion gap ” between the ideas customers get on various social media apps like Instagram, and the sales they later inspire, which are still mostly happening on the websites of the companies that make the various products or services in question.

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Supreme Court Won’t Review Facebook’s Privacy Violation Case

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In a blow to Facebook, the Supreme Court won’t decide whether or not people can sue the social media giant for using facial recognition technology on their photos without consent, according to reports. The case, Facebook v. Facebook defended their technology, saying they’ve always given users the ability to turn it off.

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Instagram Aims To Have Athletes, Teams Sell Products

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But they are also increasingly tapping into the social media platform to sell products as well, The Wall Street Journal reported. Beyond Williams, the social media platform is the primary venue for the Los Angeles Clippers’ social merchandising efforts. Smartphones, in one case, accounted for 35.6