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Holding Onto Your Marketing Budget in a Downturn

CFO News Room

Make sure you have the right math and language to explain results driven by direct and indirect marketing spend. For example, a viewer may react positively to a highly creative television commercial and go online to make a purchase — but it’s likely that the “last click” will get the credit for driving the sale. Inertia is powerful.

Budgeting 130
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Improving Conversions While Navigating The Great Digital Shift

PYMNTS

As PYMNTS found in a study published earlier this month, 42 percent of consumers are engaging in even the most routine activities online, and as much as $158 billion in brick-and-mortar sales are moving to digital channels. Some POS providers have robust digital offerings in place, and are able to develop networks around their solutions.

Math 102
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Another Singles’ Day, Another Series Of Smashed Records For Alibaba And Alipay

PYMNTS

Singles’ Day, an informal day of personal shopping that Alibaba has grown to a multi-billion dollar event over the last decade or so, brought in over $25 billion in merchandise sales in 24 hours. Most of those sales took place on the Taobao marketplace and Tmall brand store. JD.com announced that its sales from Nov.

Math 40
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Start/Stop Cycle: Modern-Day Money Laundering And What To Do About It

PYMNTS

If they want to look legitimate, said Frechtling, then bad guys must manage their core business by the same four business fundamentals as good guys: marketing, sales, operations and receivables. Finally, make a point of consistent internal communication. Communicate perpetually, whenever there is a suspicious event.

Math 46
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What Walmart’s Resurgence Means For Retail And The “Pays”

PYMNTS

He didn’t think much of math and science — rather unusual given his choice of a profession that uses complicated math formulas to communicate. Ever since, Walmart has consistently grown its digital presence each quarter — most recently posting a 50 percent increase in digital sales quarter over quarter in Q3.

Retail 54
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Transcript: Elizabeth Burton, Goldman Sachs Asset Management

Barry Ritholtz

One, one is true and I’ve always said is that I wanted people to stop, ask if I could doing math. And no one asked me if I can do math anymore with a degree from Booth, particularly in econometrics and statistics. So people really ask you, you take French and can you do math. Two reasons. We need writers.

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25 Legit Ways to Make Money from Home (December 2023)

CFO News Room

Excellent voice and communication skills, an eye for relevant content, basic knowledge of video equipment. Ability to identify profitable sale items, marketing and organizational skills. of the sale price, and the rest will be yours. Skills Needed: Ability to identify profitable sale items, marketing and organizational skills.