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Holding Onto Your Marketing Budget in a Downturn

CFO News Room

Make sure you have the right math and language to explain results driven by direct and indirect marketing spend. Leaders under economic pressure will likely prioritize short-term measures of growth, so there will be a bias toward marketing tactics with a clearer return on investment, such as search, social, and e-commerce.

Budgeting 130
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My New ETF: 100% of Upside + 0% of Downside

Barry Ritholtz

At least, if you are a smart investor who does the right things: Set up a financial plan, manage your own behavior, engage in long-term thinking, and avoid reacting to the endless daily noise that markets + media generate. My obvious bias is that my advisory firm charges clients to create financial plans and manage their assets.

Math 74
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Lego Builds Stellar First Half As ‘Kidults’ Stay Home

PYMNTS

The company is on track to open around 120 new retail stores in 2020, 80 of those in China. During the first half, it opened 46 retail stores, 30 of those in China. While retail has been transformed during the past six months, we continue to see great opportunity for an omnichannel model,” Christiansen said. “We

Math 64
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Retail’s Industry Shifts Felt All Down The Supply Chain

PYMNTS

When you think of retail, you think of shoppers stepping into a storefront, or browsing products online — the B2C of commerce. But new data released from alternative SME finance player C2FO is lifting the veil on the B2B side of retail. What’s going on in the backdrop of retail is an underlying need for increased agility and speed.

Math 47
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Walmart Drops $500M To Build 47 New Stores In India

PYMNTS

Walmart India revealed that it is investing about $500 million to open 47 new stores by 2022. 31), and is already making plans for a second store in the city. “A typical store needs anywhere between $9 [million] to $10 million in terms of investment. .” So you can do the math. We are looking for a site.

Math 51
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The Latest In Financial #AdvisorTech (December 2022)

CFO News Room

Read the analysis about these announcements in this month’s column, and a discussion of more trends in advisor technology, including: eMoney Advisor launches a new Explore feature that helps clients move past just planning for their goals and instead have the opportunity to see what other goals might even be possible in the first place.

Planning 130
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Transcript: Tom Hancock, GMO

Barry Ritholtz

I love finding these people who are just absolute rock stars within their space that most of the investing public probably is not familiar with, haven’t heard about them. This is the first time they’re putting out a product for retail. What, what was the career plan? And so the average investor is unaware of them.