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How Can a CFO Impact Your Customer Acquisition Cost and Lifetime Value?

CFO Simplified

As a business owner, you need to understand what your total cost of marketing and sales is. This might include the amount you’re spending on: Digital marketing. Marketing salaries and bonuses (which depend on whether you’re marketing is outsourced or in-house). Let’s look at customer acquisition first.

CFO 97
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10 Friday AM Reads

Barry Ritholtz

Bloomberg ) • From Pepperoni Math to Nepo Babies, Summer Is for Interns : Your first experience at work is not often forgotten. The rental market slowdown in finally reflected in inflation numbers Source: Apartment List Sign up for our reads-only mailing list here. Buffett won).

Math 98
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10 Monday AM Reads

Barry Ritholtz

Barron’s ) • The Bear Market’s Survivors Share Their Biggest Lessons : With the S&P 500 in the longest bear market since 1973, individual investors maneuver differently from just months ago. But most of all, it was just simple maths according to Druck. The easy part is over. The first was don’t lose money.

Math 110
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Pokémon’s New Retail Customer Acquisition Math

PYMNTS

PYMNTS sat down with Revel’s CTO Chris Ciabarra to get the inside skinny about the Pokémon Go retail’s effect -which has been undeniably profound by the numbers. If you want to put a number on that, it averages out to about $2,000 to weekly gross sales.”. By The Numbers.

Math 47
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My New ETF: 100% of Upside + 0% of Downside

Barry Ritholtz

At least, if you are a smart investor who does the right things: Set up a financial plan, manage your own behavior, engage in long-term thinking, and avoid reacting to the endless daily noise that markets + media generate. The performance numbers reveal this is a terrible trade-off for the average retail investor.

Math 74
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10 Weekend Reads

Barry Ritholtz

To be a successful investor you need to possess a number of different traits. You need to understand how math, statistics and probabilities work. You also need a deep understanding of financial market history from booms to busts.

Math 103
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James Owen, Global Chief Financial Officer, Profiles Division, Kantar

Generation CFO

He suggests organisations need a safe space where the numbers will not be used as a stick to beat you with. “It However, when he didn’t secure a senior contract at Bradford City, he left that path behind and went on to study maths at University. Consequently, his original career ambition was in professional football.

CFO 200