Advertisers gear up for a big splash to cash in on signs of demand pickup
CFO News
MARCH 14, 2023
Executives at Godrej Group, Coca-Cola, Dabur, Maruti, Bisleri, and Lotus Herbals said they plan to invest heavily on advertising and marketing spends as a share of revenue in the April-June quarter, led by a combination of factors including new launches, early summer and strong revival of out-of-home demand.
Let's personalize your content