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Holding Onto Your Marketing Budget in a Downturn

CFO News Room

But more importantly, marketers know from experience that when the economy turns, their budget is an easy target. During the pandemic, we saw numerous productive marketing advances, many of which were long overdue — from more agile budget allocation to accelerated digital transformation connecting marketing and e-commerce.

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Webinar: Treasury Technology Implementation 101: Creating a Win-Win for Clients and Vendors | June 15

Strategic Treasurer

Treasury Technology Implementation 101: Creating a Win-Win for Clients and Vendors. Congratulations, you have done your hard work to gather resources, line up your teams, plan your budget, complete your RFP process and select the perfect fit solution for your company. Insufficient budget. June 15 | 11:00 AM EDT. Register Now.

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Top 10 CFO Priorities for 2024

The Finance Weekly

There's a significant demand for individuals proficient in data analysis, forecasting, and the associated technologies. The , CFO and finance team must enhance skills in data, analytics, and human aspects like influence, communication, relationship-building, and self-leadership. Prioritize freeing up cash to repay loans.

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Beyond the Basics: 7 Key Focus Areas for New CFOs

CFO Talks

We emphasized the importance of communication, setting priorities, and the initial avoidance of hasty decisions. This transformation is driven by several factors, including rapid technological advancements, globalization, and an increasingly complex regulatory landscape.

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Western Union Heads To The Cloud To Make B2B Payments Faster

PYMNTS

In the November edition of The FI’s Guide To Modernizing Digital Payments , PYMNTS explores the latest in the world of payments modernization, including new investments in payments automation, FIs’ perennial competitive struggles with FinTechs and how cloud technology can level the payments playing field. billion by 2025, up from $74.4

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Developing A Strategic Total Rewards Approach

CFO Simplified

While not always necessary, having a simple salary structure and pay ranges provides a clear framework and market reference for decision making and communication. Both should be just detailed enough to guide and promote career mobility and pay transparency but as simple as possible to administer and communicate. Incentive Plans.

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The BP&B Health Check: Your Roadmap to Financial & Operational Excellence

E78 Partners

To guarantee they remain on the right course, having a solid plan and budget in place is paramount for ensuring success. Business Planning and Budgeting (BP&B) is a strategic, operational, and financial management process that organizations use to plan, allocate resources, and manage their business performance effectively.