PYMNTS

NOVEMBER 6, 2019

That miner is challenged to be able to advertise its metal. For the first time ever, the miner that produces responsibly is going to be able to tag their metal to advertise it to downstream buyers.”. That bank sells it to a wholesaler network down to a corporation.

Advertising 40

Advertising Compliance Securities Banking 40

PYMNTS

OCTOBER 9, 2020

Google is experimenting with new features to drive online shopping dollars to YouTube and is encouraging some creators there to tag and track any products used in their videos. The coronavirus has also triggered a slowdown in advertising spend, which has affected Google’s bottom line.

eCommerce 57

eCommerce Advertising Startups Sales 57

PYMNTS

JANUARY 28, 2019

What’s more, they’re labeled with tags like cancer, mental health, right- or left-wing politics or even sexually transmitted diseases. IAB [The Interactive Advertising Bureau] and Google have to redesign their systems to fix this failure.”.

Advertising 55

Advertising Securities Technology Marketing 55

PYMNTS

JULY 23, 2019

However, some advertisers had access to the contact details without permission from users. The FTC will also claim that Facebook didn’t tell about 30 million people that they could turn off a facial recognition tool that tagged people in photos.

Advertising 53

Advertising Numbers Marketing Securities 53

PYMNTS

AUGUST 4, 2019

You just sort of tag on to an existing listing. But of course the brand is not going to let you sell if you’re under the [minimum advertised price]. “They wanted to know how Amazon works, how eBay works,” Bumstead explained. “I I went into describing how a listing works on Amazon. That’s how Amazon did this.

Advertising 55

Advertising eCommerce 55

PYMNTS

MARCH 6, 2019

Google is expanding its advertising reach, bringing shoppable ads to Google Images search results. According to a report in Adweek, the shoppable ads will enable retailers to tag product images , and when users hover over them, they will find information including the brand name and the price for the product.

Advertising 45

Advertising Retail 45

PYMNTS

DECEMBER 7, 2016

The Paris-based company brings mobile programmatic advertising to physical stores. All of the big players in the app-tech industry have built their platforms to optimize and measure how many clicks are generated by digital advertising,” said Fidzup Cofounder and CEO Olivier Magnan-Saurin.

Marketing 70

Marketing Advertising Retail Investments 70

PYMNTS

MARCH 19, 2018

When it’s time to check out, customers go to a dedicated counter where the cashier makes sure they scanned the correct number of items and removes a security tag. Through the program, brands can pay a one-time fee for a space on Macy’s first floor to advertise or sell their products while retaining all of their sales.

Advertising 57

Advertising Retail Planning Technology 57

PYMNTS

OCTOBER 26, 2018

Specifically built for interior design and fashion items, the new tools will offer shoppers a shopping shortcut through stylistically similar items that can be accessed by long holding on an item’s price tag. The upgrades also come with enhancements to self-services for advertising customers.

Advertising 67

Advertising Retail Investments Planning 67

PYMNTS

MAY 23, 2018

Unlike a QR code, it includes more challenging visual backdrops, such as screens, which Yagur said makes the technology an ideal solution for advertisers to use in television commercials. Yagur said several networks are considering Sodyo’s color codes as an add-on for their advertising to make ads more interactive and effective.

Advertising 46

Advertising Leverage Technology Numbers 46

PYMNTS

MAY 10, 2017

We can search visually,” Lott said, “and we can search through people who are tagging us, tagging brands, tagging relevant content and moms who we think have a really good sense of style.”. Spearmint LOVE only began spending money on online advertising in February 2016, Lott said — again, via social channels.

Leverage 40

Leverage Construction eCommerce Advertising 40

PYMNTS

MARCH 25, 2020

That price tag would be divvied up between Tokyo, the aforementioned organizing committee and the central government. billion USD on initiatives tied to the Olympics, which include advertising and tourism. Economists, reported AFP, have said that the country, already reeling from a declining economy, will see further economic pain.

Auditing 56

Auditing Advertising Economics Planning 56

PYMNTS

OCTOBER 16, 2018

Production companies that create advertising or marketing campaigns for corporate clients are also expected to complete their projects in a timely manner, no matter what circumstances arise. They also include earmarked controls that allow producers to tag and reconcile purchases made for a particular project.

Reconciliations 46

Reconciliations Budgeting Entertainment Advertising 46

PYMNTS

JANUARY 13, 2020

Marketplaces that specialize in reselling luxury items – like Poshmark ,TheRealReal and StockX – have invested heavily in authentication procedures to make sure that what is advertised as luxury or designer on their site actually delivers on that promise. For items below that threshold, the additional step is removed.

Advertising 53

Advertising Communication Investments Numbers 53

PYMNTS

JANUARY 21, 2019

But consumers can’t wear, eat, clean with or really use all of those marketing expenses – and so Brandless decided to eliminate them in favor of a $3 (almost) across-the-board price point, a streamlined assortment of goods, simple design for its packaging materials and the power of word-of-mouth advertising to carry them forward.

Advertising 60

Advertising Retail Marketing Sales 60

PYMNTS

DECEMBER 15, 2020

Currently rated 3-stars by users and tagged as the “#1 Best Seller” in Amazon’s formidable stable of wearable tech, the world’s largest online retailer is clearly moving units of Halo out the door. “If

Healthcare 66

Healthcare Advertising Manufacturing Leverage 66

PYMNTS

OCTOBER 24, 2019

The retailer is advertising deals for the season “earlier than ever” and will begin rolling them out on Friday (Oct. The tariff hike of 15 percent that appeared earlier this month tags items that traditionally are big holiday sellers – smartwatches, drones, TVs, headphones and smart speakers. 25), CNBC reported.

Retail 40

Retail Advertising Budgeting Sales 40

PYMNTS

AUGUST 24, 2016

Specifically, the case filed by shopper Devin Rose in the United States District Court for the Central District of California accuses the apparel company of using listings in Euros to lure customers in with a deceptively low-looking price only to sell them the item in dollars at a currency exchange rate far above anything being advertised anywhere.

Advertising 40

Advertising Currencies Retail 40

PYMNTS

FEBRUARY 27, 2019

Kroger and Microsoft are creating a digital shelving system called the EDGE Shelf, which uses digital displays in place of paper tags. Using video analytics, personalized offers and advertisements can be presented based on customer demographics,” a January announcement noted.

Entertainment 54

Entertainment Advertising Retail Technology 54

PYMNTS

JULY 31, 2017

Facebook hopes the move will help it siphon more revenue from the $70-billion TV advertising market and give it more space for ads beyond the crowded newsfeed. Watch out, Netflix: Facebook is jumping on the original content bandwagon with its first exclusive spotlight shows set to premiere in mid-August 2017.

Advertising 40

Advertising Restructuring Auditing Planning 40

PYMNTS

APRIL 29, 2019

The Chanel products have been well-reviewed but come with an impressive price tag. Stryx , for example, advertises itself as “handsome made easy” and “sleek, discreet and easy to use.” Men unfamiliar with purchasing cosmetics may find the prospect of paying $65 for a small bottle of foundation a bit of a disqualifier at the door.

Startups 43

Startups Advertising Marketing Retail 43

PYMNTS

NOVEMBER 28, 2016

Product placement, sponsored content and influencer marketing are hardly new phenomena as the advertising world works nonstop to keep pace with the internet. It’s advertising — most consumers know by now to take marketing claims with a grain of salt. Disclosure of sponsored content isn’t difficult. So, what’s the big deal?

Advertising 40

Advertising Manufacturing Education Marketing 40

PYMNTS

JULY 10, 2018

At the beginning, she was hand-tagging all the thousands of images on the site (algorithms have mostly taken that on, though all things are reviewed by human eyes before being uploaded). That model makes money in few ways, with none of them being the traditional advertising or subscription service route.

Advertising 76

Advertising eCommerce Investments Planning 76

PYMNTS

JANUARY 25, 2018

The plate, available in California and due to be rolled out in other states through 2018, is a self-lit LCD screen with a display that can be changed to, for example, showcase advertising along the (government-issued) license plate number. Beyond the technology and the plate lies concept. The company recently raised $11.1

Advertising 51

Advertising Technology Securities Numbers 51

PYMNTS

SEPTEMBER 19, 2016

So much so that Potato Parcel doesn’t really ever have to advertise. People talk about us online, posting on Facebook and Instagram, and then tag us and use our hashtag online,” said Bekhit. “We Bekhit said the social media element is infectious. Our customers help us out more than they know. We get a lot of publicity for free.”.

Transportation 49

Transportation Advertising Leverage eCommerce 49

PYMNTS

DECEMBER 12, 2018

After they have made their selections, customers visit a dedicated counter, where a cashier ensures they scanned the correct number of items and removes security tags from their purchases. percent by advertisements. As of March, the retailer had already tested the technology at a store in New Jersey. As tools for discovery, 12.5

Retail 52

Retail Advertising Technology Securities 52

PYMNTS

JANUARY 8, 2019

The shelf, which is spelled out as Enhanced Display for Grocery Environment in the statement, uses digital displays in place of paper tags to show prices as well as nutritional and promotion information. Using video analytics, personalized offers and advertisements can be presented based on customer demographics,” the announcement noted.

Analyzing Data 43

Analyzing Data Technology Advertising Retail 43

PYMNTS

FEBRUARY 21, 2017

The company now takes into account offline data — such as in-store purchases and returns — and uses its system to customize website advertisements, as well as those in email. The company places SmarterHQ’s tag on its website, which then captures consumer browsing data — actions, purchases, product views, abandonment, etc.

B2C 41

B2C Leverage Retail Advertising 41

PYMNTS

FEBRUARY 9, 2017

On the business end, Facebook recently began experimenting with advertising in its Messenger app, a move that could greatly increase the company’s total ad revenue if successful. The first uses Lumos, Facebook’s image and video understanding, machine learning platform, to enable image search by content rather than relying on text or tags.

Transportation 46

Transportation Advertising Numbers Accounting 46

PYMNTS

OCTOBER 5, 2016

Nope, Google went big, rolling out its fancy new phone (with an accompanying fancy price-tag), its VR entry and its Echo competitor. But the phone did net a fair amount of praise — particularly for its screen display, which many reviewers noted is, as advertised, capable of actually being a screen display for the Daydream View VR headset.

Entertainment 55

Entertainment Advertising Accounting Technology 55

PYMNTS

JUNE 28, 2017

The Bikyni innovation pares down to simple, stylish bathing suits without pumped up price tags. Our customers have proven to be our best advertisers, spreading the word. “I realized swimwear was a category that had seen very little innovation, and Bikyni was born,” Al-Khalil explained.

Advertising 43

Advertising Manufacturing eCommerce Finance 43

PYMNTS

SEPTEMBER 13, 2017

Although the $1,000 price tag was anticipated and expected, it was nearly universally commented upon, as it officially makes Apple the price leader in its category (by about $50, as the latest and greatest from Samsung clocks in with a $950 price tag). Perhaps there is something to that $1,000 price tag, after all. percent.

Retail 41

Retail Advertising Forecasting Numbers 41

PYMNTS

JANUARY 28, 2019

Mastercard got tagged with a $648.3 France’s National Data Protection Commission fined Google on the grounds that it didn’t do enough to get the consent of users when gathering data used for targeted advertising. Mastercard and Google Fend Off Fines. credit card companies charge. Alphabet Inc.’s

Advertising 51

Advertising Retail Currencies Banking 51

PYMNTS

FEBRUARY 24, 2017

Going clean and green is just about everyone’s favorite marketing tag line these days. McDonald’s was advertising Chicken Nuggets as preservative-free — and Panera’s CEO publicly called them out on it. “I And for a certain high-spending segment of consumers, purity is an expectation in the good. That’s wrong.

Advertising 45

Advertising Leadership Economics Retail 45

PYMNTS

JULY 5, 2018

Samba also offers digital tags that let companies figure out who visits their websites after ads appear. Samba said it does not sell the data it collects but helps its clients direct relevant marketing messages to consumers based on their viewing habits. Those ads might appear on other household web-connected devices too.

Marketing 44

Marketing Manufacturing Entertainment Technology 44

PYMNTS

JULY 8, 2016

billion price tag, led U.K Now collectively called SumUp, the company is rolling out EMV-enabled mPOS terminals to compete with Square, the big player in the American market that has popularized mPOS solutions with its sleek terminals that are advertised to help businesses process payments on the fly. “A

Benchmarking 41

Benchmarking Technology Advertising Securities 41

PYMNTS

AUGUST 30, 2017

Advertisers are spending billions of dollars on ad campaigns that human eyes never see, and understandably, they’re not too happy about it. The Association of National Advertisers (ANA) and WhiteOps were more conservative with their numbers, tallying $7.2 And those advertisers get exposure in a wide variety of avenues.

Advertising 61

Advertising Auditing Investments Numbers 61