Amazon Expands Data-Driven Fashion Push
PYMNTS
DECEMBER 15, 2020
While apparel sales have been uneven in 2020, as consumers have shown a greater preference for comfy loungewear to haute couture, Amazon’s battle to enter and drive the segment has continued apace. Currently, Amazon is forecast to bring in $7.5 The experience works on the web and inside the Amazon app and comes with a $25 price tag.
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