article thumbnail

Musings on Markets: META Lesson 2: Accounting Inconsistencies and Consequences

CFO News Room

That skewing can affect valuation and pricing judgments about these firms, and correcting accounting inconsistencies is a key step towards leveling the playing field. I am not an accountant, and have no desire to be one, but I have used their output (accounting statements) as raw material in valuation and corporate finance.

article thumbnail

Finance Companies Bringing Humor to FP&A Software Advertising

The Finance Weekly

In fact, there is a whole genre of , accountant jokes , mostly poking fun at the mundane and manual work that they do. Here’s one example: (warning: no one said it will make you laugh) Why do some accountants decide to become actuaries? Finance is a field that is traditionally known as stable and maybe even boring.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Lyft Buys Halo Cars In Advertising Play

PYMNTS

Ride-hailing company Lyft has acquired Halo Cars, an advertising startup that displays ads on top of vehicles, according to a report from Axios. Uber has been testing a similar tie-up with Cargo , an advertising startup in New York that shares ad revenue with the ride-hailing company.

article thumbnail

Walmart Talks Up Its Advertising Platform In Bid To Challenge Amazon

PYMNTS

The Walmart Media Group is looking to take on Amazon ’s advertising division by touting what the retail giant can do for online sellers. Walmart Media Group said it has increased “net new advertisers by more than 40 percent this year while delivering measurable improved Return on Ad Spend (ROAS) for them.”

article thumbnail

META Lesson 2: Accounting Inconsistencies and Consequences

Musings on Markets

In this post, I will revisit Facebook's most recent earnings report, and argue that while it contained disappointing news on growth and profitability, the bad news was exaggerated by systematic inconsistencies in how accountants categorize expenses, skewing earnings and invested capital down in firms that don't fit the accounting prototype.

article thumbnail

Is The Future Of Advertising Already Here?

PYMNTS

When it comes to ad spend these days, programmatic advertising — using software and algorithms to purchase data-based and highly targeted digital ads automatically — is the new king. In 2016 alone, programmatic advertising will account for 73 percent of all digital display ad budgets. That’s a total of $25.23

article thumbnail

Twitter May Have Mistakenly Used Users’ Data For Advertising

PYMNTS

Twitter has revealed that some user data might have been used for advertising purposes. “We Tailored Audiences is a version of an industry-standard product that allows advertisers to target ads to customers based on the advertiser’s own marketing lists (e.g., email addresses or phone numbers they have compiled).